SideMind (ABN 14 649 487 237) is an agency based in Adelaide, South Australia. We build websites and lead capture, instant response and review systems for service businesses. You can reach us at kevin@sidemind.com.au.
We collect information in two ways: information you give us directly, and information generated automatically when you use our service.
Information you provide:
Information generated by our service:
We do not sell your personal information to third parties. Aside from the website advertising measurement described in section 7, we do not use your data for advertising purposes.
To deliver our service, we use the following third-party platforms. Each has its own privacy policy and data handling practices:
Your data is stored on secure third-party infrastructure. We apply reasonable technical and organisational measures to protect your information from unauthorised access, loss, or disclosure. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Data is stored for as long as you are a client, plus 90 days after cancellation. After that period, your data is deleted or anonymised unless we are legally required to retain it.
Under the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs), you have the right to:
To exercise any of these rights, contact us at kevin@sidemind.com.au. We will respond within 30 days.
Our website uses cookies and analytics tools to understand how visitors find and use the site. This includes the Meta Pixel, a tool from Meta (the company behind Facebook and Instagram) that sets third-party cookies. It tells us which pages you viewed and whether you made an enquiry, so we can measure how well our ads work and show relevant ads to people who have visited our site. It does not pass Meta your name or contact details. You can turn cookies off in your browser settings, and you can control ad personalisation in your Facebook and Instagram account settings.
We may update this Privacy Policy from time to time. We will notify clients of material changes via email. Continued use of our service after changes constitutes acceptance of the updated policy.
If you have questions or concerns about this policy or how we handle your information, contact us at kevin@sidemind.com.au.
If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
SideMind sends SMS messages to our own contacts and enquirers, for example replies to enquiries, appointment reminders, and follow-ups. This section explains how we handle mobile numbers and consent for those messages.
We only send SMS messages to people who have opted in. When someone opts in, we keep a record of that consent, including the date and time it was given and how it was given. Consent is separate from simply giving us a phone number. Providing your number so we can respond to an enquiry does not on its own sign you up for text messages. Opting in to SMS is a distinct choice, and we keep the two separate.
You can withdraw your consent at any time by replying STOP to any message you receive from us, or by emailing kevin@sidemind.com.au. Once you withdraw consent, we stop sending you messages. We keep a record of your opt-out so we can honour your request.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.